Quick?you want to start a new business?what?s your biggest fear?
If you said ?failure? you?re close, but you?re confusing cause and effect. It?s the inability to make money?also known as the loss of a steady paycheck? that would be the cause of the failure that?s at the root of your deepest fears. Failure will merely be the result?or the effect?of the inability to make money.
But there?s a way to reduce this fear, by breaking the income process down into smaller steps. The point of breaking it down is so that we can approach the income hurdle that all small businesses face into a series of manageable blocks. What we want to do is to convert the self-employed income hurdle from an obstacle to a transition process.
You want to try to engineer the transition in four steps:
Step 1?Start with a Full-time job/Part-time business arrangement
It?s much easier to start and run a business when you aren?t relying on it to pay your bills. Having a full-time paycheck (and benefits never hurt) can take the risk and income insecurity out of starting a business. Most business ventures take months or even a couple of years to make a profit, so getting started while you?re on someone else?s payroll will take the uncertainty out of it as well as buy you time for making mistakes (you?ll need this!).
Once you?re seeing a steady cash flow?even if it?s small?it?s time to explore other options.
Step 2?Business income grows?reduce job to less than full time
When the business starts making money on a steady basis it?s time to start clearing your schedule a bit. If you?re working in a full time, permanent job, you?ll probably find that it will be very difficult to grow your business with very part time hours. Most businesses require more time in order to grow, but if you?re not in a position to quit your job and go full-time in your business, you?ll have to get creative.
Try some of these to help you carve out more time for your business:
- Approach your employer about working from home. It isn?t a perfect solution, but it will eliminate the time you spend commuting, and may enable you to be available to handle at least light functions with your business during regular working hours.
- Approach your employer about cutting your hours back. Given the weak state of the economy, some employers might welcome the opportunity to cut payroll expenses. A reduction in hours from 40 to 30, or even 35, could benefit both parties.
- If your employer won?t budge on the hours, try to find a position with a competitor who might entertain either arrangement. Economic reality if forcing many employers to do things they wouldn?t have considered a few years ago.
- Move into contract work. Many contract situations will provide greater flexibility than a full time, permanent job, primarily because you?re a fringe worker and not a regular. Because of the absence of both permanence and benefits, the pay is often better as well.
I chose the contract route at this stage of the game and I had several. I had one that was on an ?as needed basis?, and it paid well enough that I didn?t need to do it on a steady basis. Another was temporary?it lasted three months, but again the pay level floated me for an equal amount of time after it was over. Then I also have a seasonal contract gig that I still keep. It?s also part-time so it blends well with my business schedule.
There are all kinds of contract arrangements out there, so try to find one that works best with your particular situation. You?ll need to be flexible and fully prepared to step outside your comfort zone with some, but it will be well worth it.
Step 3?Business income reaches the level of a ?living wage?–almost
This is probably the first level at which you feel truly ?self-employed?, but it can also be the most stressful. Your business is starting to make money, but you?re hardly home free. At this point, you?re probably making just enough money to survive, but not much extra and, just as important, you haven?t yet withstood the test of time. There will be a temptation to quit your regular job and go full tilt at the business, but you feel some hesitation?that?s probably good.
This is the make or break point, but you might still want to have at least a bit of a parachute, just in case. Or at least, just some extra money!
A part-time job would probably be ideal. Not only can you make the needed extra income, but because it?s only part time, you can phase it out as you need to simply by cutting back you hours.
Still another way to navigate this late stage is by doing contract work for your new competitors?as in people engaged in the same business you are. Nearly all businesses have functions that the owner doesn?t have time to handle, but they may also be so specific that hiring someone off the street isn?t workable. As a member of the same industry, you have the skills that others in the same field need.
So you?re not working for direct competitors, you can offer to do contract work for businesses who are in the same business, but in different niches. Sometimes you can do this by contracting for competitors who are in different geographic locations. Think of a newly self-employed attorney who may do legal research work for a larger firm to help with cash flow early on. Find something you can do in your own business along the same lines.
Step 4?You?re ?there?!
You?re finally earning enough money from self-employment to support yourself or your family, and you?re feeling confident in your ability to keep it going. Since you no longer need a job?full-time, part-time, contract or otherwise?you can now devote 100% of your working hours to your business. This is the time to grow it, streamline it, make it better and make it more profitable.
This is also the time to kick back and enjoy life right? Not when you?re self-employed!
Not only do you need to constantly grow your business and stay abreast of new developments, but you also need to shore up your finances. Having your own business isn?t like a steady paycheck?you typically don?t have a stable income. Self-employment has an unstoppable feature of roller coaster income.
That means you?ll need to save money for the down times! A person on a salary never has to worry about his or her income level, but one of the challenges of the self-employed is to create something close to a steady cash flow. The best way is saving money during the good times to be ready for the lean ones. If you?ve never been a saver up until this point, you?ll need to become one.
One of the best ways to do this is to save money while you?re doing double duty?building your business and working outside jobs or contract arrangements. And once you cross over into full time self-employment, you?ll need to continue with the saving habits you developed while you were holding multiple occupations.
Is it worth it?
In a word?YES! It reads like a long process, but the purpose is to remove the uncertainty of a steady income while you?re building your business. It?s a tough economy out there, and you?ll have your hands full just building your business. Keeping a steady paycheck while you?re building it will not only remove the survival dilemma, but it will also give you the financial strength you?ll need to get through the upstart period successfully. And dealing from strength is ALWAYS the way to go!
Are you starting a business, or have you done it recently? What did you do to keep money coming along the way?
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Went full-time to early. I agree with your step by step process, exactly. Financial stresses hurt your ability to build your business. Also, most businesses need money to market and grow. Retained earnings is the key.
Jim Koontz
Hi Jim–the textbook notion of quiting a job to start a business is downright dangerous, especially in this economy. Not only do you want to make sure the business will be a success before taking a leap of faith, but you don’t want to quit a job in a job market where replacing it–should it become necessary–is close to impossible.
Any risk we take should be a calculated risk and not a blind shot in the dark. Confidence fades quickly as financial resources dwindle, and as it does, your ability to continue becomes increasingly doubtful. You can have brilliant business idea and model, but it crashes and burns because of a lack of cashflow. That has to be avoided.
Kevin:
I see so many folks in the insurance company I am now working in on a part time basis, talk about quitting their other income source to do insurance ONLY.
At the back of my mind is the fact that there is a recession and folks are not able to keep their policies or buy new ones. I am so ready to move on, but glad I got my permanent life insurance license in the hopes of one day being able to use it.
And yes, the company I work for paid for everything, but my boss who I support in the office stays on my back about “selling” – keeping in mind he also teaches(lol).
If he only knew how jealous I am of his ability to teach, and would kill to have this income…
But I no longer try to argue my point, but now stay focused on developing my freelance gig as at age 53, my options are limited, but I refuse to give up…
What does the following message at the bottom of my comment mean:
A feed could not be found at http://survivingunemployment.weebly.com
This is my “How To Survive Unemployment” site url and was wondering if I needed to do a feed??
Thanks!
Hi Angela–I checked out that message, and I’m not at all sure what it means. BTW, I tried my hand at health insurance sales back in 07-08, and I know exactly what you mean. We were calling on small businesses to write policies for them, but so many were unable to afford any insurance at all, and many were just months or even weeks away from closing the doors.
While we may think that “everybody needs health insurance”, the counter is that not everyone can afford it. In addition, many people don’t have coverage because they have health conditions that make it either very expensive or downright impossible to get coverage. That’s a tough market to sell into, but especially now given the poor state of the economy along with the outrageous cost of health insurance.
Assuming your business can pay the bills, would you rather have the freedom of working from home, and all that being self-employed can offer, or would you rather work 50 hours/week with a company?
I’m torn. A ‘company” offers a trusted steady paycheck, can pay partial health benefits, sometimes may offer tuition assistance. The downside is that you’re tied to the hours. And you could be working 50 hours a week when a profitable home business can offer that money and so much more, PLUS the time freedom.
But the downside of a home biz is that you need to pay out of pocket for health bennies (assuming your spouse dosen’t have bennies), plus as with anything else, it couls be so short-lived!
Kevin, I got my fist notification from your site. How exciting. That is why I am here now – got notified about the NEW post above mine. Neat.
As far as the post about home business, I would suggest doing both if possible to test the waters to see what will work. LOL, I am into multiple income sources and will continue to do the life insurance until my license expires this December if I can. Meanwhile, I am also doing some blogging for a little cash and some other free online stuff in the hopes of getting my name out there. Hey, I am even doing some recruiting for two ladies virtually. Bless their hearts, they will pay me when they can, but meanwhile it is another item to add to my list of things I can do.
Hi Angela–Yeah the comment subscriptions are enabled now; we changed the operating system for the site this weekend and now that function works.
I think you’re on the right path with multiple income sources, that’s increasingly becoming the only “career” path. The tricky part is finding the sources that will pay on a consistent basis. I think you’re doing it the right way, trying a bit of everything. There are all kinds of needs out there and you just have to find the right ones that you can fill. You will.
LOL Kevin, remember that book about blogging – I had gotten a copy from you know who, well I am now getting paid each week to do a blog for a real estate management site. In fact, I need to make time to add their site info to my Freelance Site so that folks can see an example of my work. Thanks to you and your book, it does work. I do plan on making time to check your site more often. Yikes, between trying to move into my own place somewhere in Georgia and other concerns – it seems like the day does get away. Folks, multiple incomes do work once you figure our a NEED or NEEDS and fill them…
Angela J. Shirley
How To Survive Unemployment
http://survivingunemployment.weebly.com/
Hi Angela–Thanks for the good news report! I’m always glad to see a fellow entrepreneur succeed. I feel really good about that ebook because I know that what I’ve written in it works because it’s “my story” and it’s worked for me.
One of the great and overlooked benefits to freelance blog writing is that once you get it going and you have a few paying sites, you can speed it up or slow it down as your life demands. There aren’t many income earning opportunities where that’s possible. Continued good luck with it Angela, and thanks for sharing your results.